Write for us

We welcome clear, original pitches about clothing quality, fabric, garment construction, fit, care and considered buying. Proposals should give readers a useful way to understand or assess a specific subject without relying on hype.

What makes a good pitch

Name the subject, the reader question it answers and the main idea you would explain. Include a brief outline, the relevant clothing category and any sources or specialist input the piece would need. A focused comparison or explanation is stronger than a broad promise to cover style.

Writing standards

We look for original work, careful distinctions between fact and opinion, and specific examples that do not require readers to take a claim on trust. Disclose relevant commercial interests, avoid unsupported product claims and do not submit material copied from another outlet.

How to propose a piece

Send proposals through the Contact page and select the editorial question option. A pitch is a proposal, not a guarantee of publication; please do not send a completed article unless it has been requested.